AIP UniPHY is a literature-based professional social networking site for physical science researchers. The site allows physicists, engineers, and other scientists to directly connect with and explore their professional contacts and to identify researchers with the expertise needed for future collaborations. AIP UniPHY provides intuitive interfaces through which researchers can network and share data with the goal of advancing physics research worldwide. - http://www.aipuniphy.org/Portal/Portal.aspx